Tuesday, 23 June 2015

CASA Furniture - New Furniture Store In Topsham

We were lucky enough to get an invite to the opening of the new CASA furniture store which is beautifully situated just opposite the harbour in Topsham, Devon.


CASA is brought to you by Queenstreet Carpets And Furnishings in Exeter and is set over three floors in a listed building. The store itself is filled to the brim with stunning pieces interspersed with interesting and eclectic accessories designed to compliment any interior.

home wares topsham

furniture store exeter

We guarantee you'll want to spend lots of money if you pay them a visit! We loved it so much we'll be going back later in the Summer to spend some of our own....

Thursday, 28 May 2015

Welcoming Hayden To The Moonshine Team

We'd like to welcome Hayden Cutsforth to the Moonshine Team. Hayden is expert in all aspects of SEO and will head up an expanding marketing department.

He's well versed in the practical application of on site and off site optimisation as well as analysing data and reporting back to clients on the best ways for them to achieve their goals.

Rachel will continue to manage client social media accounts, blogs, web copy and off site editorials and will liaise with Hayden where clients have opted for both forms of online promotion. We anticipate the team growing further over the next twelve months with marketing fast becoming a huge part of our business model.

We will be moving to a bigger office just downstairs on the 1st July which will give us the extra space we desperately need to move forward. We will miss our lovely top floor studio and we did contemplate (just for a minute) keeping it and using it as a meeting room but hey that's just excessive!

Thursday, 14 May 2015

Google's Mobile Ranking Update - Be Smart Phone Ready

So you've probably heard all about the latest Google algorithm update and thought holy ****!

Things To Consider When Deciding Whether Or Not To Go Responsive

What industry do you work in? Is it highly competitive with lots of websites selling the same product or service? Is it a rich industry? By this I mean will the site owners have a hefty marketing budget?

If the answer to any of the above is YES then you may want to consider a site upgrade or in some cases a completely new website.

Why Is It Necessary To Upgrade My Current Website?

If your website is a few years old it should be updated as a matter of course anyway, regardless of the new Google policy. In the world of all things web you need to be at the top of your game to compete and web development is changing all the time, with new factors becoming important as far as the God that is Google is concerned.

Will My Positions Be Affected For Sure?

If customers are searching via a Smartphone then probably. For example, if you enjoyed position 1 for a certain keyphrase before this change and some of your competitors have a responsive website then they will inevitably start pushing you down the rankings because as far as Google are concerned they are Smartphone friendly and you are not. It really is as simple as that.

Are Desk Top Searches Affected

The update shouldn't affect customers searching on a desk top device such as a PC.

How Can I Check If My Site Is Mobile Friendly?

Mobile-Friendliness tool

You will get an instant result so it's worth a look.

I already Have A Website With Moonshine, How Can I Update It To Comply With Google's New Policy?

Simply give us a call and we will give you a price. There isn't one price that suits all because most of our website's are completely bespoke as you will know if you are already a client so we will need to give you a bespoke price.

Article Written By Rachel Sheridan - SEO Director at Moonshine Internet

Tuesday, 24 March 2015

Current Job Vacancies At Moonshine Internet - Sales Jobs Bath

Account Manager / Business Development - £20,000 - £25,000 per annum.

We are looking for a motivated individual with a background in sales, a great work ethic and with a customer led focus who will be responsible for generating new business whilst nurturing existing client accounts.

If you are looking for a challenging new role with a company that values the opinions of it's staff and actively encourages your input then we want to hear from you.

Job Description
You will be responsible for developing new leads through to close of sale from Bath and the surrounding areas. As well as growing our customer base you will be cultivating and maintaining relationships with our existing clients.

You will be expected to contact clients on a regular basis, keeping them up to date with new services. You should have an excellent telephone manner and communication skills and be able to present to small/medium groups. You will need to be organised and able to work on your own initiative.

Field/telesales experience is essential with an understanding of web development and/or SEO. You will need the use of a car and will be expected to be out in the field at least one day per week. Fuel and parking expenses will be paid.

About Moonshine 
We are a small team of web professionals specialising in web development with a focus on eCommerce, design and marketing across the web. We are based at The Glove Factory Studios in Holt. We are looking for someone to fit into our informal but professional team. We are serious when we need to be but we also like a laugh and we are all happy to make the coffee on a 'it's your turn' basis! If you like working as part of a dynamic fun loving team and think you have what it takes to be the newest member of the Moonshine studio then we look forward to receiving your application.

As well as an amazingly creative working environment the Glove factory also benefits from an award winning on site cafe and plenty of free parking so no extortionate Bath parking fees or having to park miles away from the office to save a few pounds! Our top floor studio is in our opinion the best in the building, letting in lots of natural light and with an open plan yet cosy atmosphere.

The successful candidate will benefit from a structured monthly performance based bonus scheme, the use of a MacBook Air and iPhone as well as all the coffee you can handle and sometimes biscuits too! We are happy for you to see clients on site at the cafe and actively encourage them to come to the Glove.

How To Apply
Please apply in writing to: Rachel Sheridan

Moonshine Internet Solutions Ltd
Glove Factory Studios
BA14 6RL

Tuesday, 10 February 2015

Targeted Facebook Ads

Facebook ads are a fantastic source of new website traffic but please don't forget to target your ads to the relevant demographic.

It's pointless getting hundreds of likes if they are from people who have no real interest in your product or are unlikely to make a purchase.

advertise on facebook

Things To Bear In Mind When Creating Your Facebook Ad

One very important factor to bear in mind is that many Facebook users are under 18. Indeed my 14 year old son has an account and lists himself as 21 and working for Superdry!

With this in mind when setting an age range for Facebook ads I always target people over 25. If you cover the whole age range you are very likely to pick up some suspect leads. Who wants to pay for a load of likes from kids with no disposable income? This is one very easy way to waste your budget.

If you are a fashion business then set your targets accordingly. For instance people interested in 'fashion, shopping, celebrity, clothes' Your ad will be shown to less people of course but they will be the right people.

If you only sell in the UK then make sure you set a target country.

To sum up: Make sure every penny you spend is one well spent.

Article written by Rachel Sheridan - SEO specialist for Moonshine Internet